Suzuki and Tule Collaborate on Promotion of New Tule Vision App

| by fullthrottle

BREA, CA – August 9, 2022 – (Motor Sports NewsWire) – Suzuki Motor USA, LLC, a premium manufacturer of motorcycles, scooters, and ATVs is pleased to work with Tule Technologies Inc., an innovative agronomic technology company on the promotion of the new Tule Vision mobile app. This new iOS®i based mobile app combined with the durability, utility, and performance of Suzuki’s KingQuad ATVs provide the perfect tools for agricultural professionals to manage their water use in real time.

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Farmers love the Suzuki KingQuad ATVs for their rugged performance and proven reliability. The KingQuad is always there for farmers as they ride through each field every week, looking for signs of pests and plant disease. With the addition of a front-mounted iPhone®ii and Tule Vision, farmers can also monitor the thirstiness of their plants, providing more value from every pass a KingQuad makes through a field.

The Tule Vision app uses cutting-edge artificial intelligence to provide growers with plant thirstiness readings (known as “leaf water potential readings” in farming). This information is critical in managing water resources on a vineyard, as well as managing irrigation during periods of extreme drought currently being experienced in many agricultural regions across the United States.

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Suzuki KingQuad ATVs and the Tule Vision app provide an excellent combination of technology and performance for users to scout for water stress in a vineyard easily and effectively, saving grape growers time and money. Suzuki is proud to help agricultural businesses implement new sustainability-focused technologies like Tule Vision to minimize water waste.

“We are very excited to see vineyard workers manage their resources more efficiently using Suzuki KingQuad ATVs in conjunction with the Tule Vision app,” said Chase Rastegar, Suzuki’s Assistant Manager, National Sales and Dealer Development. “This kind of collaboration between Suzuki and high-tech firms like Tule Technologies demonstrates how both Suzuki and Tule products complement each other and allow crop growers to become more efficient in their water management.”

“Computer Vision is the future of field scouting. Farmers are using every tool available to reduce agrichemical inputs and conserve water,” said Tom Shapland, Tule’s CEO and Co-founder. “Equipping the best-in-class ATV for farms and ranches, the Suzuki KingQuad, with cameras and computer vision is the latest frontier in sustainability for production agriculture.”

Look for in-store Suzuki KingQuad/Tule Vision displays at select Suzuki dealerships, and at key farming and agricultural events in 2022.

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To learn more about the collaboration between Tule and Suzuki, head to or to to learn more about the Suzuki KingQuad line-up of ATVs.

About Suzuki:

Suzuki Motor USA, LLC (SMO) distributes Motorcycles, ATVs, Scooters, Accessories, and ECSTAR Oils & Chemicals via an extensive dealer network throughout 49 states. Suzuki Motor Corporation (SMC), based in Hamamatsu, Japan, is a diversified worldwide manufacturer of Motorcycles, ATVs, Scooters, Automobiles, Outboard Motors, and related products. Founded in 1909 and incorporated in 1920, SMC has business relations with 201 countries/regions. For more information, visit

About Tule:

Founded in 2014, Tule (pronounced “too-lee”) combines agronomic expertise with cutting-edge artificial intelligence to provide growers with irrigation decision support. Our UC Davis research-based sensor technology measures the Actual Evapotranspiration (ETa) of a field. Tule’s latest offering, Tule Vision, enables grape growers to take plant thirstiness readings using a smartphone camera.

iOS is a trademark or registered trademark of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries.
ii iPhone is a trademark of Apple Inc.

Source: Suzuki Motor USA, LLC

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